Apr 12 2009
Making Money Online - girls on top in the charts
The credit crunch has revealed that the so-called “adult” male-focussed business world got it all wrong. The money makers, in store and online, are products and services for the girls. You won’t find IBM, Microsoft or Nokia in the top 10 for girls, nor Toyota, McDonald’s or BMW.
The companies gaining success with the girls are the ones making big bucks. Which means Apple appear in the top 10 twice. The magic combination of the iPhone, iPod and iTunes give Apple a 97% majority for digital sales with teens - the consumers of tomorrow. That No. 2 slot for popularity with girls is worth 97 percent of sales in the sector.
The Apple Mac appears in the No. 9 slot because it works better and feels better. Therefore the efficient user interface and high quality design leave the Windows pretenders for dead. Girl-power on the keyboards, folks.
Freedom from male jargon and boy’s toys have made big impacts eleswhere, so Starbucks, which men think only ranks at 85, is No. 4 for girls. Again, think friendly and easy to use.
As Today.com requests we reduce post sizes and images, go to clik4music for the full rundown.
